About Us

Our founder discovered his passion for perfume during his stay in Egypt. When he first entered one of Egypt's famous perfume houses, he was impressed by the professionalism and dedication of the people. He was fascinated by the different fragrances and their histories, and he was drawn to the harmonious atmosphere of the store.
He recognized that the scents of the Orient have a unique quality and charisma that cannot be found in Europe. The way the Egyptians present their perfumes is astonishing and heartfelt. It's like a journey back in time, surrounded by camels and Bedouins, under a clear starry sky.
Inspired by these experiences, he founded our perfumery to share these unique fragrances with others. Our perfumes are timeless, sophisticated, and royal—just like the heritage of the Orient.
Our goal is to appeal to young people who love perfume and appreciate oriental countries and cultures. We want to give them the opportunity to express themselves in a special and unique way with our fragrances. Our customers are curious and open-minded, ready to try new things and travel the world.
Ismail Mohamed
CEO & Founder